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I Lost R7,500 on My Own Meta Campaigns Last Month — Here's What It Taught Me

I Lost R7,500 on My Own Meta Campaigns Last Month — Here's What It Taught Me

Meta is moving toward AI-driven creative-based targeting through Advantage+. Here's what that means for your campaigns — and how I lost R7,500 on my own Meta campaigns learning it the hard way.

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Meta's New AI 'Muse Spark' Just Changed Marketing Forever — Here's What Every Advertiser Needs to Know

Meta's New AI 'Muse Spark' Just Changed Marketing Forever — Here's What Every Advertiser Needs to Know

Meta just shipped Muse Spark from Superintelligence Labs. Here's what it actually does — and the one move every Meta advertiser needs to make this week.

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